Done For You Marketing Management for Trades and Service Companies
Done For You is for trades and service businesses that want their digital marketing handled, not managed, not advised, handled. You run your business. We handle the online presence that brings customers to it.
Every Done For You engagement starts with a Visibility-Ready Website built by On Top SEO, because managing a site we did not build means working blind.
Once your site is live, we build the foundation over the first three months, then move into ongoing monthly management under the tier you select.
This is the more hands-on path for businesses that want stronger visibility without carrying the weight of implementation by themselves.
Strategy • Structure • Consistency, that’s the system.
Who This Is For
Done For You is built specifically for trades and service companies, HVAC, plumbing, electrical, roofing, lawn care, pest control, cleaning services, and contractors.
It is a strong fit if:
You have a Visibility-Ready Website built by On Top SEO and want the ongoing work handled
You want new pages, content, and GBP management moving consistently every month without managing it yourself.
You are ready to build your online presence systematically rather than in reactive bursts.
You want someone who knows your site, your market and your customers handling the work.
What Problem This Solves
A lot of small businesses are not losing online because they are bad at what they do.
They are losing because their online presence is unclear, disconnected, or incomplete.
Google may not fully understand what the business does.
AI may not have enough structure or proof to recommend it.
Potential customers may land on the site and still not feel confident
enough to take the next step.
That is where Do It For You helps.
We improve the parts of your online presence that are quietly holding you back, so your business can show up more clearly and compete from a stronger position.
What We Do
Do It For You is more hands-on support built around the
priorities found in your Visibility Roadmap.
We do not start with random tactics.
We start with clarity, then we help implement what matters most.
That may include improving your website structure, strengthening core pages, supporting your Google Business Profile, building service and city pages, and creating content that helps both people and search platforms understand your business better.
The goal is not just more activity.
The goal is a stronger online brand that helps the right customers find you, trust you, and choose you.
What’s Included
Every Done For You engagement begins with a three-month foundation phase on your new Visibility-Ready Website.
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Google Business Profile setup and full optimization, categories, services, description, photos, and service area aligned to your website
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Citation audit and cleanup, your business name, address, and phone number verified and corrected across the directories that matter most
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Content audit from your Visibility Roadmap findings, identifying the highest-priority gaps to address first
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Three new pages added to your site, service pages, city pages, or location pages based on what the Roadmap surfaced
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Weekly GBP posting established, consistent activity signaling to Google that your business is active and relevant
Month 4 Onward - Essential starts at $1200/mo
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Social media content scheduling and posting
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GBP optimization and weekly posting
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Blog post every two weeks
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One new web page per month
Month 4 Onward - Essential starts at $4500/mo
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Everything in DFY Essential, plus:
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Photography and video quarterly session
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Two BDE funnels built and managed
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CRM tasks and lead routing
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Additional web pages as required
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Quarterly strategic review
Why Businesses Choose This Instead of Trying to Manage It Alone
Because running a trades or service business is a full-time job.
The GBP posts, the new service pages, the blog content, the citation cleanup, it all matters and it all takes time you do not have.
Done For You handles it consistently, every month, on a site that was built to support it. No scrambling, no catching up, no wondering whether anything is actually moving.
What Happens First
Done For You requires a completed Visibility-Ready Website built by On Top SEO. This is not a gatekeeping rule, it is how the work actually functions.
Managing a site we built means we know the structure, the content, and the architecture. That is what makes the ongoing work predictable, fast, and effective.
If you do not yet have a Visibility-Ready Website, that is where we start.
See What's Included in a Visibility-Ready Website
Best For
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small businesses that want more than tools or advice
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business owners who need stronger website and Google visibility support
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businesses that want help improving pages, structure, and content
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owners who do not want to manage implementation by themselves
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businesses ready for more hands-on support
Frequently Asked Questions
Do I need a Visibility-Ready Website before starting Done For You?
Yes. Done For You requires a Visibility-Ready Website built by On Top SEO. Managing a site we did not build means inheriting someone else's structural decisions, content gaps, and technical debt, which makes every month of work harder and less predictable. When we built the site, we know exactly what is there and what to do next.
What is the difference between DFY Essential and DFY Comprehensive?
DFY Essential at $1,200/mo covers the foundation management, social media content, GBP optimization and weekly posting, a blog post every two weeks, and one new web page per month. DFY Comprehensive at $4,500/mo adds photography and video as needed, two BDE funnels built and managed, CRM tasks and lead routing, additional web pages, and a quarterly strategic review. Most clients start with Essential and move to Comprehensive when they are ready to add lead generation.
What happens in the first three months?
The first three months are a foundation phase, GBP setup and full optimization, citation audit and cleanup, content audit from your Visibility Roadmap findings, three new pages added to your site, and weekly GBP posting established. Month four is when ongoing management begins under your selected tier.
What is a Business Discovery Experience and is it included?
A BDE is a guided online assessment that lives on your website and captures warm leads after delivering value. It is included in DFY Comprehensive as two builds and full management. It can also be added to DFY Essential as a separate build add-on. See the full overview on the Business Discovery Experience page.
Can I add Done With You quarterly content instead of a full retainer?
Done With You quarterly content at $599 per quarter is available to Visibility Roadmap clients who want content support without committing to full management. It is not a substitute for Done For You, it is the lighter-touch option for clients who want to manage their own dashboard and social channels but need the content produced for them.
What if I need something more custom?
If your business needs a larger or more customized level of support, we can talk through a custom done-for-you option.
Ready to Hand Off the Work?
Book a free 20-minute Visibility Review and we will talk through which tier fits where your business is right now.